Explore our featured insights

Brilliance in Resilience

This research collaboration between Eraneos and Critical Future presents an original model of organisational resilience which takes account of best-in-class practices.

MLOps

What is MLOps? Why would you use them? From the people behind them, the model development to productionalisation and development, discover everything you need to know in this exciting white paper.

How business can use AI

Discover all the possible ways to leverage AI in your business in this report, based on the book “The A.I. AGE” of CEO of Critical Future Adam Riccoboni.

AI is permeating every element of marketing, including branding, campaign and social media management, analytics and content creation. Future brands will be AI incarnate, like Alexa or Amelia for IPsoft. The best-in-class AI marketing model involves fully leveraging the power of machine learning, creating new solutions for your business that only you are utilizing, giving you a healthy competitive advantage.

Adapt your business to the new contextThe world is changing

Client Case StudiesCheck out how we provide solutions to our clients in every industry.

Empowering Change Through Strategic Growth

Critical Future develops a comprehensive Market and Funding Strategy for an NGO, identifying key funding opportunities and navigating competitive landscapes to support impoverished women in developing countries.

Capturing Global Opportunities

Critical Future develops a go-to-market strategy for a SaaS water treatment company, analyzing U.S. and European markets, enhancing branding, and refining strategic approaches for successful market entry.

European Market Entry Strategy

Critical Future develops a market entry strategy for an NGO recruiting firm, facilitating expansion into Europe and the UK through comprehensive market research, competitor analysis, and strategic planning.

UK Expansion Strategy

Critical Future develops a market entry strategy for commercial EVs in the UK, addressing adoption barriers and leveraging technology trends to support expansion.

Achieving Market Mastery

Critical Future develops a go-to-market strategy for a leading project management firm to capture new opportunities and strengthen its UK presence.

AI Precision Farming

Critical Future develops a comprehensive strategy for precision livestock farming, leveraging AI and advanced technologies to enhance productivity and market positioning for a global bioscience leader.

Read our recent article: "How business can leverage AI"

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Artur Reynolds Brandão

Infrastructure Investments Programme Manager

EU Networks

“We were very pleased with the results of our work with Critical Future. It was particularly helpful to be able to work hand in hand with a talented PhD student specializing in Machine learning, in order to match the latest machine learning techniques to our real-world problems. Machine learning, for us, was a particularly useful tool to identify complex multi faceted patterns and trends which may otherwise have remained hidden to us. The process has enabled us to develop a portfolio of tools to augment our decision making when considering multi-dimensional complex problems”

Luca Peyrano

CEO

Elite, The London Stock Exchange

“It is an excellent organization.”

Jane Beeston

Chief People Officer

Colart

“Fantastic! Really well done for an excellent piece of work that is both insightful and well-presented. I absolutely recommend Critical Future’s services.”

Gavin Weir

Partner

White & Case

“Thank you very much Critical Future, we look forward working with you again”

Claire Lister

CEO

Pitman

“I have been very impressed by your hard work and insights – it is very valuable as
a business owner and manager to have inputs at such a level from outside the
business”.